47
aphten
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great11.5%search→purchase rate — share of searches ending in a sale
Review moat
Good1,180avg incumbent reviews — the moat a new listing must climb
Price range
Good€5.06–€28.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good€341K€341K/yr · 259K searches
Avg price
Okay€11.53avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad71%top-5 click share — a locked-up shelf
Growth
Bad-10.0%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand