29
voyager
Skip itSoft demand (-44.7% this quarter) — this niche doesn't clear our bar today.
Review moat
Great258.09avg incumbent reviews — the moat a new listing must climb
Avg price
Great€75.63avg listing price — sweet spot $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Price range
Okay€12.89–€309.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad€44K€44K/yr · 114K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-44.7%90-day search growth — must beat 0% to launch