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tn248
Worth a lookShows searches that convert (13.7% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible13.7%search→purchase rate — share of searches ending in a sale
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great€62.27avg listing price — sweet spot $15–$100
Review moat
Great392.06avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Good€492K€492K/yr · 58K searches
Price range
Good€39.97–€156.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-9.8%90-day search growth — must beat 0% to launch
Signals High Price