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tastatur maus set kabellos weiß

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Soft demand (-36.8% this quarter) — this niche doesn't clear our bar today.

Market size 27Growth 7Conversion 54Competition 63Returns 31Price range 94Avg price 95Brand share 47Review moat 41Quality gap 73

Avg price

Incredible€29.59

avg listing price — sweet spot $15–$100

Price range

Great€14.20–€68.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Conversion

Good4.4%

search→purchase rate — share of searches ending in a sale

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,372.71

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.5%

return rate — above 5% kills the launch gate

Market size

Okay€112K

€112K/yr · 85K searches

Growth

Bad-36.8%

90-day search growth — must beat 0% to launch

Reviews