48
rgb lüfter
Skip itSoft demand (-8.5% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€15.99avg listing price — sweet spot $15–$100
Competition
Great39%top-5 click share — an open shelf
Returns
Good2.5%return rate — above 5% kills the launch gate
Price range
Good€1.70–€36.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,381.37avg incumbent reviews — the moat a new listing must climb
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€185K€185K/yr · 541K searches
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-8.5%90-day search growth — must beat 0% to launch