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paperlike ipad pro 12.9
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible15.2%search→purchase rate — share of searches ending in a sale
Avg price
Great€19.27avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Great1.7%return rate — above 5% kills the launch gate
Price range
Great€8.52–€36.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad6,128avg incumbent reviews — the moat a new listing must climb
Market size
Bad€39K€39K/yr · 13K searches
Growth
Bad-42.8%90-day search growth — must beat 0% to launch
Competition
Bad95%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand