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m.2 ssd 2242
Skip itSoft demand (-31.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€69.82avg listing price — sweet spot $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Review moat
Good790avg incumbent reviews — the moat a new listing must climb
Price range
Okay€20.89–€195.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.3%return rate — above 5% kills the launch gate
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad€39K€39K/yr · 46K searches
Growth
Bad-31.6%90-day search growth — must beat 0% to launch
Signals High Price