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keychron m6

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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 29Growth 17Conversion 41Competition 25Returns 65Price range 95Avg price 89Brand share 0Review moat 80Quality gap 86

Price range

Incredible€21.83–€98.27

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€60.66

avg listing price — sweet spot $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Review moat

Great404

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.4%

return rate — above 5% kills the launch gate

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Market size

Okay€126K

€126K/yr · 64K searches

Competition

Bad70%

top-5 click share — a locked-up shelf

Growth

Bad-16.1%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

Search terms