51
keycaps
Worth a lookShows a sweet-spot price point ($25.00 avg), but weak search conversion (0.3%) keeps it on the watch list.
Avg price
Incredible€25.00avg listing price — sweet spot $15–$100
Competition
Great23%top-5 click share — an open shelf
Review moat
Great180.1avg incumbent reviews — the moat a new listing must climb
Brand share
Great48%top-5 brand share — no brand owns this niche
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great€3.47–€48.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.4%return rate — above 5% kills the launch gate
Market size
Bad€55K€55K/yr · 817K searches
Growth
Bad-31.0%90-day search growth — must beat 0% to launch
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand