51
ipad folie paperlike
Worth a lookShows low returns (1.3%), but soft demand (-27.8% this quarter) keeps it on the watch list.
Returns
Great1.3%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great€16.23avg listing price — sweet spot $15–$100
Price range
Great€8.41–€36.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Brand share
Good72%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Okay€180K€180K/yr · 162K searches
Review moat
Bad7,893.83avg incumbent reviews — the moat a new listing must climb
Growth
Bad-27.8%90-day search growth — must beat 0% to launch