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diaprojektor
Skip itSoft demand (-28.0% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Great€98.11avg listing price — sweet spot $15–$100
Review moat
Good909.83avg incumbent reviews — the moat a new listing must climb
Brand share
Good70%top-5 brand share — brands hold most of the demand
Market size
Good€317K€317K/yr · 257K searches
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Returns
Bad5.5%return rate — above 5% kills the launch gate
Price range
Bad€11.53–€475.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-28.0%90-day search growth — must beat 0% to launch