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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 7Growth 10Conversion 56Competition 9Returns 95Price range 75Avg price 87Brand share 0Review moat 70Quality gap 65

Returns

Great1.0%

return rate — above 5% kills the launch gate

Avg price

Great€66.57

avg listing price — sweet spot $15–$100

Price range

Great€14.37–€126.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good699.89

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.7%

search→purchase rate — share of searches ending in a sale

Growth

Bad-30.4%

90-day search growth — must beat 0% to launch

Competition

Bad89%

top-5 click share — a locked-up shelf

Market size

Bad€27K

€27K/yr · 9K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Search terms