39
165hz monitor
Skip itSoft demand (-49.6% this quarter) — this niche doesn't clear our bar today.
Competition
Great37%top-5 click share — an open shelf
Avg price
Good€103.65avg listing price — sweet spot $15–$100
Review moat
Good746.2avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.0%return rate — above 5% kills the launch gate
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€120K€120K/yr · 135K searches
Price range
Bad€61.84–€233.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-49.6%90-day search growth — must beat 0% to launch
Signals High Price