50
wandkalender 2025
Worth a lookShows low returns (0.6%), but soft demand (-69.3% this quarter) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great€22.60avg listing price — sweet spot $15–$100
Brand share
Great53%top-5 brand share — no brand owns this niche
Competition
Great36%top-5 click share — an open shelf
Review moat
Good532.91avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay€3.31–€273.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€103K€103K/yr · 278K searches
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-69.3%90-day search growth — must beat 0% to launch
Signals No Dominant Brand