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stehkalender 2025
Skip itSoft demand (-62.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Great278.91avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad€8.34avg listing price — sweet spot $15–$100
Competition
Bad74%top-5 click share — a locked-up shelf
Market size
Bad€17K€17K/yr · 101K searches
Growth
Bad-62.0%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad€5.69–€10.64cheapest to priciest tracked listing — scored on the share inside $15–$100