50
siegelstempel
Worth a lookShows low returns (0.7%), but soft demand (-33.7% this quarter) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Brand share
Great49%top-5 brand share — no brand owns this niche
Review moat
Great433.21avg incumbent reviews — the moat a new listing must climb
Price range
Good€3.37–€43.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Avg price
Okay€11.65avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€104K€104K/yr · 476K searches
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-33.7%90-day search growth — must beat 0% to launch
Signals No Dominant Brand