51
notizblock
Worth a lookShows low returns (0.4%), but prices mostly outside the sweet spot ($0.87–$15.86) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Competition
Incredible17%top-5 click share — an open shelf
Brand share
Great50%top-5 brand share — no brand owns this niche
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,957.82avg incumbent reviews — the moat a new listing must climb
Market size
Okay€103K€103K/yr · 282K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad€7.08avg listing price — sweet spot $15–$100
Growth
Bad-17.1%90-day search growth — must beat 0% to launch
Price range
Bad€0.87–€15.86cheapest to priciest tracked listing — scored on the share inside $15–$100