47
mini magnete
Skip itPrices mostly outside the sweet spot ($3.46–$10.98) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,727.43avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€177K€177K/yr · 394K searches
Avg price
Bad€5.95avg listing price — sweet spot $15–$100
Growth
Bad-24.3%90-day search growth — must beat 0% to launch
Price range
Bad€3.46–€10.98cheapest to priciest tracked listing — scored on the share inside $15–$100