43
mappe a4
Skip itA small market ($40K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Price range
Good€3.07–€27.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,585.96avg incumbent reviews — the moat a new listing must climb
Avg price
Okay€11.43avg listing price — sweet spot $15–$100
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-13.6%90-day search growth — must beat 0% to launch
Market size
Bad€40K€40K/yr · 108K searches