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magnetfolie
Worth a lookShows beatable incumbent ratings (4.0★), but soft demand (-22.5% this quarter) keeps it on the watch list.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Review moat
Good851.03avg incumbent reviews — the moat a new listing must climb
Avg price
Good€13.81avg listing price — sweet spot $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Price range
Good€5.00–€26.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€153K€153K/yr · 508K searches
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-22.5%90-day search growth — must beat 0% to launch