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linkshänder schere
Skip itSoft demand (-19.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great10.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay€2.78–€20.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad4,525.48avg incumbent reviews — the moat a new listing must climb
Market size
Bad€89K€89K/yr · 111K searches
Avg price
Bad€7.56avg listing price — sweet spot $15–$100
Growth
Bad-19.3%90-day search growth — must beat 0% to launch