38
ledger
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size
Good€771K€771K/yr · 210K searches
Returns
Good2.1%return rate — above 5% kills the launch gate
Avg price
Good€110.09avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,695.32avg incumbent reviews — the moat a new listing must climb
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Price range
Bad€31.94–€394.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-40.7%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price