59
klemmbrett a4
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 6% kills the launch gate
Competition
Great36%top-5 click share — an open shelf
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Brand share
Good65%top-5 brand share — brands hold most of the demand
Market size
Good€612K€612K/yr · 912K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,549.02avg incumbent reviews — the moat a new listing must climb
Price range
Okay€1.99–€21.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad€8.68avg listing price — sweet spot $15–$100
Growth
Bad-9.5%90-day search growth — must beat 0% to launch