45
kalender 2024
Skip itA small market ($21K/yr) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Great34%top-5 click share — an open shelf
Review moat
Good602.69avg incumbent reviews — the moat a new listing must climb
Brand share
Good66%top-5 brand share — brands hold most of the demand
Price range
Good€3.04–€135.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good€13.51avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-15.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Market size
Bad€21K€21K/yr · 253K searches