35
heft liniert a4 mit rand
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great7.8%search→purchase rate — share of searches ending in a sale
Review moat
Good1,330avg incumbent reviews — the moat a new listing must climb
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Market size
Bad€88K€88K/yr · 153K searches
Avg price
Bad€7.35avg listing price — sweet spot $15–$100
Price range
Bad€0.87–€18.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-12.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand