51
handballenauflage
Worth a lookShows a fragmented shelf (top 5 take 34% of clicks), but soft demand (-25.2% this quarter) keeps it on the watch list.
Competition
Great34%top-5 click share — an open shelf
Brand share
Great54%top-5 brand share — no brand owns this niche
Returns
Good2.2%return rate — above 5% kills the launch gate
Price range
Good€5.32–€37.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good€13.74avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Market size
Okay€140K€140K/yr · 286K searches
Review moat
Bad4,693.14avg incumbent reviews — the moat a new listing must climb
Growth
Bad-25.2%90-day search growth — must beat 0% to launch
Signals No Dominant Brand