44
geschenkpapier rot
Skip itA small market ($23K/yr) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Review moat
Great206.4avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Avg price
Okay€10.06avg listing price — sweet spot $15–$100
Price range
Bad€3.33–€18.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-12.6%90-day search growth — must beat 0% to launch
Market size
Bad€23K€23K/yr · 52K searches