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geburtstagskarte 40
Worth a lookShows low returns (0.5%), but prices mostly outside the sweet spot ($2.90–$16.75) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Brand share
Great45%top-5 brand share — no brand owns this niche
Competition
Great29%top-5 click share — an open shelf
Review moat
Great343.85avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.5%search→purchase rate — share of searches ending in a sale
Market size
Okay€113K€113K/yr · 338K searches
Growth
Bad-3.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad€6.12avg listing price — sweet spot $15–$100
Price range
Bad€2.90–€16.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand