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freundebuch erwachsene
Skip itA concentrated shelf (top 5 take 75% of clicks) — this niche doesn't clear our bar today.
Review moat
Great212.64avg incumbent reviews — the moat a new listing must climb
Avg price
Great€16.52avg listing price — sweet spot $15–$100
Price range
Good€8.61–€32.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Market size
Okay€175K€175K/yr · 400K searches
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-6.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad75%top-5 click share — a locked-up shelf
Signals Low Review Barrier