45
fotokalender 2026 zum selbstgestalten
Skip itSoft demand (-81.0% this quarter) — this niche doesn't clear our bar today.
Review moat
Great276.03avg incumbent reviews — the moat a new listing must climb
Returns
Great1.5%return rate — above 5% kills the launch gate
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Brand share
Good63%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay€3.33–€22.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Market size
Okay€140K€140K/yr · 585K searches
Avg price
Bad€8.79avg listing price — sweet spot $15–$100
Growth
Bad-81.0%90-day search growth — must beat 0% to launch
Signals No Dominant Brand