Skip to content
50

flipchart papier

Worth a look

Shows low returns (0.4%), but soft demand (-19.1% this quarter) keeps it on the watch list.

Market size 58Growth 15Conversion 96Competition 21Returns 98Price range 56Avg price 84Brand share 18Review moat 77Quality gap 33

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Incredible13.2%

search→purchase rate — share of searches ending in a sale

Avg price

Great€18.66

avg listing price — sweet spot $15–$100

Review moat

Great452.62

avg incumbent reviews — the moat a new listing must climb

Market size

Good€455K

€455K/yr · 184K searches

Price range

Good€6.22–€26.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Bad74%

top-5 click share — a locked-up shelf

Brand share

Bad93%

top-5 brand share — brand-locked demand

Growth

Bad-19.1%

90-day search growth — must beat 0% to launch

Trend