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familienkalender 2026 5 spalten xxl
Skip itSoft demand (-86.4% this quarter) — this niche doesn't clear our bar today.
Review moat
Great133.6avg incumbent reviews — the moat a new listing must climb
Returns
Great2.0%return rate — above 5% kills the launch gate
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Avg price
Bad€8.72avg listing price — sweet spot $15–$100
Competition
Bad75%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad€15K€15K/yr · 49K searches
Growth
Bad-86.4%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad€6.07–€10.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier