40
dymo prägeband
Skip itSoft demand (-28.6% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Avg price
Good€14.56avg listing price — sweet spot $15–$100
Price range
Good€6.38–€26.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.1%return rate — above 5% kills the launch gate
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,352.75avg incumbent reviews — the moat a new listing must climb
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Market size
Bad€82K€82K/yr · 149K searches
Brand share
Bad91%top-5 brand share — brand-locked demand
Growth
Bad-28.6%90-day search growth — must beat 0% to launch