50
du schaffst das
Worth a lookShows low returns (0.5%), but prices mostly outside the sweet spot ($2.47–$16.13) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Brand share
Incredible40%top-5 brand share — no brand owns this niche
Review moat
Great197.25avg incumbent reviews — the moat a new listing must climb
Competition
Great33%top-5 click share — an open shelf
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Growth
Okay+2.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad€7.25avg listing price — sweet spot $15–$100
Market size
Bad€35K€35K/yr · 138K searches
Price range
Bad€2.47–€16.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand