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briefumschläge b6
Skip itPrices mostly outside the sweet spot ($2.01–$13.43) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Review moat
Good558.07avg incumbent reviews — the moat a new listing must climb
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad€7.72avg listing price — sweet spot $15–$100
Market size
Bad€48K€48K/yr · 75K searches
Growth
Bad-30.3%90-day search growth — must beat 0% to launch
Price range
Bad€2.01–€13.43cheapest to priciest tracked listing — scored on the share inside $15–$100