38
briefmarkenalbum
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Avg price
Great€20.15avg listing price — sweet spot $15–$100
Price range
Great€4.91–€64.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good694.36avg incumbent reviews — the moat a new listing must climb
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad€38K€38K/yr · 73K searches
Growth
Bad-34.3%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand