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arschkarte
Skip itSoft demand (-53.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Review moat
Good1,011.17avg incumbent reviews — the moat a new listing must climb
Avg price
Okay€11.39avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Price range
Bad€1.49–€18.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€63K€63K/yr · 50K searches
Growth
Bad-53.0%90-day search growth — must beat 0% to launch