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49

steckdosenlampe

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Soft demand (-51.5% this quarter) — this niche doesn't clear our bar today.

Market size 27Growth 0Conversion 22Competition 85Returns 61Price range 48Avg price 72Brand share 83Review moat 68Quality gap 58

Competition

Great30%

top-5 click share — an open shelf

Brand share

Great52%

top-5 brand share — no brand owns this niche

Avg price

Good€14.63

avg listing price — sweet spot $15–$100

Review moat

Good799.78

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.6%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Okay€3.09–€26.04

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay€115K

€115K/yr · 451K searches

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-51.5%

90-day search growth — must beat 0% to launch

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