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starter leuchtstoffröhre
Skip itSoft demand (-47.6% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible18.7%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Good756.08avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Price range
Okay€4.86–€18.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad€7.00avg listing price — sweet spot $15–$100
Competition
Bad78%top-5 click share — a locked-up shelf
Market size
Bad€44K€44K/yr · 34K searches
Growth
Bad-47.6%90-day search growth — must beat 0% to launch