51
lichtsäule
Worth a lookShows a sweet-spot price point ($32.67 avg), but soft demand (-55.8% this quarter) keeps it on the watch list.
Avg price
Incredible€32.67avg listing price — sweet spot $15–$100
Price range
Incredible€14.85–€68.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great54%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good542.96avg incumbent reviews — the moat a new listing must climb
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.1%return rate — above 5% kills the launch gate
Market size
Bad€100K€100K/yr · 172K searches
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-55.8%90-day search growth — must beat 0% to launch