50
led baum
Worth a lookShows a sweet-spot price point ($28.03 avg), but soft demand (-65.6% this quarter) keeps it on the watch list.
Avg price
Incredible€28.03avg listing price — sweet spot $15–$100
Brand share
Great45%top-5 brand share — no brand owns this niche
Review moat
Great348.1avg incumbent reviews — the moat a new listing must climb
Competition
Great34%top-5 click share — an open shelf
Price range
Great€4.28–€112.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Okay€158K€158K/yr · 614K searches
Returns
Okay5.0%return rate — above 5% kills the launch gate
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-65.6%90-day search growth — must beat 0% to launch
Signals No Dominant Brand