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japanische deko
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Returns
Great1.0%return rate — above 5% kills the launch gate
Brand share
Great53%top-5 brand share — no brand owns this niche
Avg price
Great€15.03avg listing price — sweet spot $15–$100
Price range
Good€4.74–€34.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,218.88avg incumbent reviews — the moat a new listing must climb
Growth
Bad-11.9%90-day search growth — must beat 0% to launch
Market size
Bad€28K€28K/yr · 474K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale