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außenlampe mit bewegungsmelder weiß

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A small market ($33K/yr) — this niche doesn't clear our bar today.

Market size 8Growth 15Conversion 30Competition 78Returns 47Price range 56Avg price 94Brand share 32Review moat 63Quality gap 65

Avg price

Great€48.22

avg listing price — sweet spot $15–$100

Competition

Great37%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good967.05

avg incumbent reviews — the moat a new listing must climb

Price range

Good€15.29–€165.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Growth

Bad-20.2%

90-day search growth — must beat 0% to launch

Market size

Bad€33K

€33K/yr · 28K searches

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