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astronaut projektor

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Soft demand (-38.4% this quarter) — this niche doesn't clear our bar today.

Market size 50Growth 6Conversion 65Competition 27Returns 41Price range 69Avg price 80Brand share 46Review moat 68Quality gap 76

Avg price

Great€16.95

avg listing price — sweet spot $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Price range

Good€10.30–€25.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good775.43

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Market size

Good€275K

€275K/yr · 278K searches

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-38.4%

90-day search growth — must beat 0% to launch

Products