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55

winkel

Worth a look

Shows low returns (0.6%), but strong incumbent ratings (4.6★) keeps it on the watch list.

Market size 54Growth 34Conversion 42Competition 76Returns 97Price range 65Avg price 38Brand share 57Review moat 56Quality gap 23

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Competition

Great39%

top-5 click share — an open shelf

Price range

Good€0.89–€40.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Review moat

Good1,273.93

avg incumbent reviews — the moat a new listing must climb

Market size

Good€357K

€357K/yr · 992K searches

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Avg price

Okay€10.60

avg listing price — sweet spot $15–$100

Growth

Okay+7.5%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Search terms