54
werkzeugschrank
Worth a lookShows low returns (0.3%), but weak search conversion (0.2%) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Competition
Great22%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good€107.38avg listing price — sweet spot $15–$100
Review moat
Good600.9avg incumbent reviews — the moat a new listing must climb
Brand share
Good70%top-5 brand share — brands hold most of the demand
Growth
Okay+15.8%90-day search growth — must beat 0% to launch
Price range
Bad€37.69–€426.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€51K€51K/yr · 239K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Signals High Price