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vigour wc sitz

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Soft demand (-21.3% this quarter) — this niche doesn't clear our bar today.

Market size 23Growth 14Conversion 27Competition 29Returns 73Price range 95Avg price 91Brand share 14Review moat 80Quality gap 45

Price range

Incredible€28.15–€84.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€54.92

avg listing price — sweet spot $15–$100

Review moat

Great398.83

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.1%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad€94K

€94K/yr · 78K searches

Growth

Bad-21.3%

90-day search growth — must beat 0% to launch

Brand share

Bad94%

top-5 brand share — brand-locked demand

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