50
türstopper tier
Worth a lookShows low returns (0.9%), but a small market ($85K/yr) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Great403.38avg incumbent reviews — the moat a new listing must climb
Competition
Great37%top-5 click share — an open shelf
Brand share
Good66%top-5 brand share — brands hold most of the demand
Avg price
Good€12.83avg listing price — sweet spot $15–$100
Price range
Okay€4.75–€21.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+9.2%90-day search growth — must beat 0% to launch
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Market size
Bad€85K€85K/yr · 273K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Signals No Dominant Brand