40
türgong
Skip itSoft demand (-25.3% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Avg price
Great€15.52avg listing price — sweet spot $15–$100
Price range
Good€8.04–€34.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good874.43avg incumbent reviews — the moat a new listing must climb
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad€79K€79K/yr · 156K searches
Returns
Bad6.7%return rate — above 5% kills the launch gate
Growth
Bad-25.3%90-day search growth — must beat 0% to launch
Signals High Returns