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thermostat steckdose
Skip itSoft demand (-61.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€18.15avg listing price — sweet spot $15–$100
Price range
Great€12.03–€29.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Returns
Good2.3%return rate — above 5% kills the launch gate
Review moat
Good1,343.07avg incumbent reviews — the moat a new listing must climb
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€200K€200K/yr · 137K searches
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-61.3%90-day search growth — must beat 0% to launch
Signals Low Review Barrier